Found this fascinating infographic showing the levels of patient engagement at “The Challenges of Conceptualizing Patient Engagement in Health Care: A Lexicographic Literature Review.” I’m most struck by the extent to which achieving these attributes, at their core, requires a well-executed online strategy.
Many of my clients in recent days have asked me questions about the communications implications of COVID-19, and I would like to share those questions as well as some […]
Research commissioned by Speak Media and released at the end of 2019 found that 90% of in-house comms leaders experience “content chaos.” They struggle with content creation and evaluation, […]
Edelman’s 2020 Trust Barometer offers the latest annual update to a gold standard for understanding shifts in the levels of trust placed in major global institutions: government, business, NGOs, […]
In company after company, the Communications department devolves into becoming the source of talking points and official versions. No one believes these things anymore. Not the media, not influencers. […]