Thought Leadership and Perfect Pop

Good thought leadership can work like a perfect song.

  • The lyrics resonate with you even when they have nothing to do with you.
  • You project your own experiences and situations onto what you hear.
  • You’re captivated by the singer.
  • Sometimes the video adds something, and sometimes it’s just distracting
  • You can’t get the melody (i.e., the idea) out of your head.
  • It makes you want to get up and move.
  • It makes you want to sing along.
  • You want to listen over and over.
  • It becomes a go-to for your playlists.
  • It drives people’s creativity.

Here’s a playlist of perfect examples that had those effects on me in the past year.

click to open playlist

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