Five Use Cases for ChatGPT in Thought Leadership

1. Ghostwriter Interview Prep Prompt: “Act as an [industry] expert. What are the 5 most important things I need to know about [topic]? Explain it to me like I am [audience description].” Value: Saves time in creating interview questions and learning topic basics 2. Conventional Wisdom Detection Prompt: “Why is [section or paragraph focus] important […]

Standing Out in the Age of AI-Generated Content

ChatGPT and future iterations of generative tools are going to put several things at a premium. Standing above and beyond the seemingly infinite proliferation of generated content will require these.

AI-Driven Content Generation

How many people who have participated or been complicit in the content-ification of text, writing, and communication now need to consider the implications of AI-driven content generation? Most of us, really. I’m not at all excepting myself from this question. But here come the consequences. My point is, we humans are generally not very good […]

Creation or Convenience

Printed dictionaries are amazing! Earlier this week, I needed to break out my Italian dictionary to write a comment in Italian. It reminded me of how much fun it is to look up words, seeing how the various options both do and don’t match depending on context and nuance, looking at example phrases, exploring other […]

Brevity Doesn’t Matter

Brevity doesn’t matter. Neither does length. What matters is whether the work you are asking your readers to do to understand your point is commensurate with the amount of work your readers are willing and able to do. If brevity actually mattered, we’d just say wu (無) and go on with our lives. If length […]